According to Bloomberg article published on January 1, 2023, Tesla Inc. is starting 2023 as it ended 2022: with incentives aimed at propping up sales in China.
The carmaker is offering Model 3 sedan and Model Y sport utility vehicle buyers as much as 10,000 yuan ($1,450) if they take delivery by Feb. 28, according to Tesla’s website. The company is extending a 6,000-yuan subsidy it started offering in early December, and the other 4,000-yuan subsidy tied to purchasing insurance through Tesla was first introduced in November.
Concerns about demand in China contributed to Tesla shares plunging 37% in December, the most dismal month in what also was the stock’s worst-ever year. While the automaker is expected to announce record quarterly deliveries in early January, it’s already ruled out meeting its objective to grow by 50% for the year.
Tesla also offered discounts in the US to close out the year, first dangling $7,500 off just the Model 3 and Y, then extending that offer to the more expensive Model S and X.
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Published on January 2, 2023 3:37 PM (GMT+8)Last Updated on January 2, 2023 3:37 PM (GMT+8)
